On Going Support and Coaching for Up Grads

Kerry Hopkins in a TV studio

Top Rated Coaching



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Find Out How to Get Yourself on TV

The number 1 reason people tell us that they want to go on TV as an expert is to transform their ability to get sales more easily. Are you tired of having to ‘prove’ yourself to win every new piece of business? Being in the media often provides instant acceptance and trust.  

Familiarity translates into business if they see you on TV as then they usually develop trust for you, so there’s a payoff. Getting on TV gives you an enhanced credibility that you can leverage, if you know how to crack the code of becoming a guest.

This unique opportunity for ambitious professionals to put themselves in the ring to make new contacts who’re on the look out for new guests – and meet lots of producers and journalists.

You’ll get to practice your angle to make it even better, and this will mean you’ll be more confident and get more yes’s from the media about becoming the expert voice for your chosen subject. 

The course is organised and led by the UK’s leading broadcast PR professional – Kerry Hopkins, also a former TV journalist and producer with experience at ITV News, BBC TV News, BBC Brassed off Britain, BBC HARDtalk and BBC Watchdog.  Kerry has got experts on TV across 100 countries across planet earth and some of her clients got on TV and radio news over 100 times in just 5 months thanks to Kerry.

Training locations – It’s all online. A mixture of pre-recorded videos on demand and live group coaching calls on Zoom with Kerry Hopkins.

The Brands Kerry Has Worked With

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Customer Reviews

“I have been on Up. One thing that is certain is a saying that they always used to use for New York University where I did my undergraduate training. If you give a man a fish you feed him for the day but if you teach him how to fish you feed him for life. I feel like I've learned quite a bit about how to fish for media contacts and perform from my home studio, so much so that I got myself on BBC TV national news several times as a legal expert on the Britney Spears conservatorship story.”
Dr Jean Cirillo Broadcast Media Training Broadcasters Academy
Dr Jean Cirillo
USA Attorney and Licenced Psychologist
"I have been on Up and so far got on BBC TV News and I'm still on the course. I give the programme 10/10 and 5 stars for content, relevance, accessibility, ease of us and approachableness. It's great to be on the programme and to benefit from Kerry Hopkins's specialist knowledge. Kerry delivers in a warm engaging manner and gives real examples. I am really enjoying being on the programme and being coached by Kerry. I love the website platform, love the fact the videos are different lengths. Some of the videos I can just listen to rather than watch which means I can multi-task which is a great use of my time."
Dr Naomi Murphy PR Coaching Broadcasters Academy
Dr Naomi Murphy
Consultant Clinical Psychologist, Octopus psychology
"I have completed the Up programme and been on BBC TV News, BBC World, BBC Radio 4 Today programme, Sky News and other media. I'm really enjoying being on the programme and the course. It has really helped me feel more confident and I feel much happier because I’ve got the right kind of things to say. I also got on radio twice early on in the course thanks to Kerry's teachings. I'm looking forward to sharing my ancient history and archaeology knowledge to millions of people via the power of TV and radio."
Gillian Hovell Broadcast Media Training Broadcasters Academy
Gillian Hovell
The Muddy Archaeologist, MuddyArchaeologist.co.uk
"Kerry is a consummate professional, with well-rounded experience across all the key PR mediums, she grasps the brief intuitively and is well-tuned into the client. On top of that, Kerry is a real pleasure to work with."
Broadcast PR coach testimonial Microsoft David Burrows Broadcasters Academy
David Burrows
Managing Director, Business Strategy, Worldwide Affairs, Microsoft
“I have completed the Up programme. Working with Kerry Hopkins and her team has been an invaluable and exciting experience. Kerry is fantastic at her job. Since working with Kerry Hopkins I have been on BBC 10 O'Clock News, BBC News Channel, BBC London TV News, BBC London radio, BBC Radio 4 Today programme --- to name just some media. I would recommend Kerry to anyone who wanted to really develop their media presence, regardless of their level of media experience."
Dr Roberta Babb headshot cropped Broadcasters Academy
Dr Roberta Babb
Clinical psychologist , Third Eye Psychology
“I got on BBC News and Sky News a short time after signing up. Kerry Hopkins provides an excellent service for experts with something to say to a bigger audience, but without the contacts or experience to break into the world of television.”
Dr Steven Fawkes headshot cropped Broadcasters Academy
Dr Steven Fawkes
Director, Energy Pro
“My client, leading businesswoman Nikki King OBE, former MD and now Honorary Chairman of Isuzu Truck UK, has only been working with Kerry Hopkins since January and she has already been lined up for BBC News and Sky News to discuss the budget. I would not have got Nikki on these programmes without Kerry Hopkins and I strongly recommend her services to other PR agencies and major corporations.”
broadcast media training testimonial Broadcasters Academy
Nikki King OBE
Former Chairwoman, Isuzu Truck UK
"I have completed Up and been coached by Kerry and I have been on ITV News TV, BBC One TV, BBC World TV News, BBC News Channel TV, LBC, TalkRadio, BBC Radio, in the Daily Mirror and Metro plus other media. By week 5 of working with Kerry on the course, I made 592% return on my investment. I also got myself on TV and in the press soon after starting. I'm learning so much about how it works and taking Kerry's guidance really to the letter. Kerry gave me a lot of tips and tricks just to get really prepared for the moment, that moment you're on TV. I find the coaching calls really enjoyable, I get to chat with the crew, it's a really nice little community."
Patrick Reid Broadcast Media Training Broadcasters Academy
Patrick Reid
FX Trader, Adamis Principle
"I am currently on the Up programme and I give it 5 stars. I have found the small suggestions really help and motivate me, as in the bespoke ones that Kerry gives me, and the ones in the videos. My confidence has increased since I started this course. I love the website platform that the On Demand part of the course is delivered on, and I love the images used. The thing is, the whole thing feels actually 'real.'"
Dr Roberta Babb
Cathryn Lyon
Beauty Business Coach and Skin Expert @CathrynLyon21
"I would recommend that any individual or business who wants to improve their positive exposure should work with Kerry Hopkins. Our staff are buzzing and the place has literally exploded with these phenomenal results as I got 9 national TV and radio news interviews in my second month of working with Kerry Hopkins! Our website has seen a big spike in views in one day by 4,000% in one day and our message has hit millions of people and we have seen a big upturn in enquiries and sales"
Simon Lancaster headshot SJL Insurance
Simon Lancaster
Founder and CEO, SJLInsurance.com
“Kerry Hopkins's company lives up to its name – Kerry made sure I was ready for TV interviews by coaching and teaching me to trust myself and bringing out the best of me. I was forced onto TV against my better judgment, and after a short while, I started to enjoy it and I was in demand. The sheer high volume of interview opportunities Kerry Hopkins brought me was astounding. But Kerry never let me get ahead of myself and she issued honest feedback, which kept me grounded and broadcast-ready! Thank you Kerry because if it wasn't for you, I wouldn't have the media presence that I have!”
Michelle McGrade Broadcasters Academy client
Michelle McGrade
Former Chief Investment Officer now NED, Formerly TD Direct Investing and Virgin Money
“Kerry successfully completed her Masters degree, a few years after graduating as a PG Dip student from City, in TV Current Affairs. To get the masters later requires real hard work and commitment as well as brains and Kerry has them all. "Her film and dissertation was on Women in TV Comedy and she got funny, imaginative interviews, door stepping Ian Hislop, and with access to commissioning editors at high levels. Kerry received a Distinction for this incredible dissertation. Kerry is a great worker, capable of really original stuff and unexpected thinking. But she is also down-to-earth and straightforward and comes up with original ideas."
Professor Lis Howell headshot Broadcasters Academy
Professor Lis Howell
Former Director of Broadcasting, City University London
“Through Kerry Hopkins, I've had more broadcast opportunities in the first month, than I did in an entire year with the PR agency I used to hire. Kerry's a whirlwind of energy, who is also passionate about interviewing her clients to improve their skills. With her guidance and training sessions, I feel so much more confident."
Gina Miller SCM Direct Broadcast PR Services Broadcasters Academy
Gina Miller
Director of SCM Direct and Brexit High Court Claimant
Kerry Hopkins headshot Broadcast PR coach media training

I Have Been Able To Work With Brands Like the Walk Disney Company EMEA, the BBC, ITN, Microsoft, TD Direct Investing And Small and Medium Sized Business Owners

Kerry Hopkins has got people on TV in over 100 countries across the world - now she is sharing her secrets so that you can try to replicate that level of success for yourself!

Kerry has got, to give one example, one Chief Investment Officer on TV and radio over 100 times in just 9 months, so she knows what she is talking about!

Kerry organises discussions in the House of Commons in the Palace of Westminster on this area and is an official BBC 50:50 partner and the NUJ said the Broadcast Academy was a 'good resource' for journalists.

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