Broadcast Ready was established in August 2013 and publicly launched on the 18th December 2013. Broadcast Ready is both the world’s only video-only database of verified experts for the news and a broadcast PR agency and media management service for CEO’s, politicians, talent and professionals and we specialise in getting them on TV and radio news.
Founder of Broadcast Ready, Kerry Hopkins, is an eminently experienced broadcast journalist, and has worked at networks including ITN ITV News and BBC TV News. We employ both working and former national news journalists on a regular basis under NDA, as well as communications professionals, to work with the experts we represent. Each expert is listed in our unique database, searchable only by our network of journalists.
Kerry has worked with high profile people including Her Majesty the Queen’s granddaughter Zara Philips MBE and David Beckham OBE and many professionals with Royal honours. Corporate clients Kerry has worked with have ranged from lawyers, top entrepreneurs and professors, to CEOs and the C-suite from NASDAQ/FTSE corporations including Microsoft, Samsung, Cisco, the Walt Disney Company, O2, Trading Standards Institute and JP Morgan Asset Management.
Broadcast Ready services are employed either directly by the expert clients with whom we work, or by their in-house/agency PR teams. Our work elevates the coverage our clients achieve with their existing PR support, to include broadcast channels and online syndication and publishing of such broadcast news interviews, significantly amplifying their profile and the organisations or field they represent. Broadcast Ready is also a broadcast PR agency in that we can take your news story and try to get it on air. We only start that process, if we firstly believe it’s got a chance of making it on air.
Broadcast Ready can also be hired by broadcasters to follow a specific brief of the type of guests you’re looking for on a show.
Kerry Hopkins is also a journalist. She is also available for broadcast interviews as an expert herself: an Expert Women expert or a TV comedy industry expert, particularly female comedians on TV.